Only 30 seconds, beautiful nature from forests to seas, mountains, plains or friendly people, diverse and unique culture of Vietnam are introduced to foreign visitors via CNN TV channel to welcome them back.
An advertisement for the Vietnam National Administration of Tourism (VNAT), which was shown on CNN Asia from October 15, lasted for six weeks, suggesting tourists to choose Vietnam for their first trip after COVID- 19.
According to the representative of the General Department of Tourism at the press conference on the afternoon of October 14, they were advised by CNN to broadcast a promotional video on the occasion of the exciting US presidential campaign, which will attract many viewers.
Regarding the reasons for choosing CNN Asia, the Vietnam National Administration of Tourism said that it wants to focus on the target customer that Vietnam wants to target in the near future – the Northeast Asia market.
In 30 seconds, the video passes through the beautiful country of Vietnam, from Hue Citadel to Western rivers, tropical forests or high-end resorts, from Southern river cuisine to street food, sidewalk coffee, the cultural characteristics of the Northwest, the vast fields, the enchanting beaches, the Ninh Binh mountain like a terrestrial Ha Long Bay …, reminds international visitors of the attraction of Vietnam, and suggesting Vietnam as a safe and attractive destination in 2021.
The film ends with an attractive invitation printed on the background of the magnificent mountain scenery of Trang An – Ninh Binh: “When you’re ready to travel again, why not Vietnam?” (When you’re ready to travel again, why not choose Vietnam?).
In the near future, Vietnam continues to deploy a series of activities following the movie Why Not Vietnam? such as social media contests, display advertisements, and articles on the effectiveness of Vietnam’s COVID-19 disease control, as well as its commitment to the safety of its visitors and residents. here.
“We want to share a story about Vietnamese people who agree to fight against the epidemic and support international friends,” said Mr. Dinh Ngoc Duc, Director of the Tourism Market Department, General Department of Tourism.
In addition, in the next few months, Vietnam will attract tourists with contests with high value prizes on social networks.
Some pictures cut from the video:
Tuổi Trẻ Online